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The Food Issue

2017

grainswest.com

43

COMBINE TO

CRAFT IS ALL

ABOUT SHARING

THE ALBERTA

CRAFT STORY.

FROM THE FIELD

TO THE GLASS,

WE WANT

TO SHARE

WITH CRAFT

BEVERAGE

ENTHUSIASTS

NEAR AND FAR

WHY THEY

SHOULD LOOK

FOR THE

ALBERTA

BARLEY LOGO

AS A 'MARK OF

EXCELLENCE'

ON THEIR FINELY

CRAFTED

BEVERAGES.

VISIT

combine

to

CRAFT

.com

THE FARMERS

Meet Alberta barley farmers. You may not know it, but these farmers

are environmental leaders at the forefront of sustainability. Canada was

ranked second in the world for agricultural sustainability.

You also may not know that they are high-tech pioneers and that the

systems they use today are guided by satellites, and that every seed is

planted with precision.

Farmers are on par with Wall Street traders in dealing with millions of

dollars worth of commodities, equipment and land.

THE BARLEY

Also referred to as ‘malt’ or ‘two row,’ Alberta-grown malting barley is

the premium ingredient in the finest Alberta and North American craft

beers, whiskies, gins, and vodkas. Alberta farmers produce malting

barley that has a long-standing reputation for superior quality and is

sought after by brewers, small and large, from around the world.

Exceptional barley makes exceptional craft beverages! In Alberta

we are proud to be producing close to one million tonnes each year of

world-renowned, high-quality malting barley for use in the production

of some of the world’s finest craft beer, whisky, gin, vodka and other

beverages both in domestic and international markets.

More than 300,000 tonnes of Alberta malting barley is exported to

more than 20 countries annually.

THE TERROIR

Alberta barley’s unique terroir is renowned by craft brewers and distill-

ers, and craft beverage connoisseurs alike. Barley produced in Alberta

is sought after for many reasons, including our long, warm days and

cool nights, which help to produce barley that performs better during

brewing and distillation.

Alberta’s wide-open prairie in the shadow of the Rocky Mountains,

our big sky and pristine water sources provide the perfect combination

of conditions for growing the best barley in the world, used to create

the finest craft beverages around the globe.

EXCEPTIONAL

BARLEY MAKES

EXCEPTIONAL

BEVERAGES!